Divya Iyer

Applied: PMRank #25 of 45 PM applicantssquad_4@pg27.mesaschool.cono phone found18_divya_iyer.pdf

Below the line

SPM

Below the line

PM rubric (applied role)42.0 / 100Below the line

Criterion	Score	Weight	Points	Evidence	Rationale
PM-1 Hands-on logistics operations experience	1/5	30%	6	none	No freight, supply chain, or logistics operations exposure is mentioned in the CV.
PM-2 Builds from observed pain; peers adopt it	3/5	20%	12	Reduced portfolio reporting effort by 20% by building reusable documentation frameworks	Shows a single example of building a reusable framework that achieved adoption to reduce reporting effort.
PM-3 Sole ownership with no layer in between	3/5	20%	12	Managed full product lifecycle for Retailer Portal & SnapOrder, impacting 5,000+ SMBs across APAC	Owned product areas as an Associate Product Manager within a larger team structure.
PM-4 Discovery directly with operators	1/5	15%	3	none	No evidence of conducting user research or discovery directly with frontline operators.
PM-5 Candour: kills, post-mortems, owning what went wrong	3/5	15%	9	stabilized Razorpay to 99%+ transaction success rate.	Mentions a problem fixed regarding payment stabilization, but does not own a failure or post-mortem.

SPM rubric (other role)38.0 / 100Below the line

Criterion	Score	Weight	Points	Evidence	Rationale
SPM-1 Hands-on logistics operations experience	1/5	25%	5	none	The CV shows experience across fintech, retail-tech, and B2B SaaS with no logistics exposure documented.
SPM-2 Senior-most owner, no one above them in the function	3/5	25%	15	Managed full product lifecycle for Retailer Portal & SnapOrder, impacting 5,000+ SMBs across APAC	Owned specific product areas as an Associate Product Manager under senior management.
SPM-3 Turns fixes into standing practice	3/5	20%	12	Reduced portfolio reporting effort by 20% by building reusable documentation frameworks, enabling continuous improvement. Not found verbatim in the CV; check before relying on it	Built reusable documentation frameworks adopted by the team, but without evidence of an enduring practice running without them.
SPM-4 Judgement under pressure, stated plainly	1/5	15%	3	none	The CV presents an entirely success-only narrative with no discussion of hard trade-offs, pressure, or failures.
SPM-5 Grows people who then get promoted	1/5	15%	3	none	There is no evidence of mentoring, coaching, running 1:1s, or developing colleagues.

Rejection draft

draft

SubjectBody ([NAME] is replaced with the candidate's name when sent)

Redacted CV (exactly what the model saw)

Bangalore, India — — — [REDACTED]
PROFESSIONAL SUMMARY
Results-driven Product Manager with 4+ years of experience in fintech, retail-tech, and B2B SaaS. Proven track
record of leading end-to-end product lifecycle management, driving 25%+ revenue growth, and scaling platforms to 5,000+
SMBs across APAC. Adept at translating business strategy into actionable roadmaps, leveraging data analytics and AI, and
aligning cross-functional teams. Skilled in Agile, Go-to-Market strategy, and stakeholder management across engineering,
sales, and operations.
WORK EXPERIENCE
Capgemini | Consultant Jun 2024 – Oct 2024
Bangalore, India
• Improved sprint velocity by 10% through KPI-driven iteration reviews, strengthening product lifecycle management and
development efficiency.
• Reduced portfolio reporting effort by 20% by building reusable documentation frameworks, enabling continuous improve-
ment.
• Identified 2 new market opportunities via competitor research, directly influencing product roadmap priorities and
product vision.
• Led analytics adoption workshops with 30+ stakeholders, driving data-informed decision-making and customer experi-
ence improvements.
Snapbizz Cloudtech Pvt Ltd | Associate Product Manager Sep 2021 – Jun 2024
Bangalore, India
• Managed full product lifecycle for Retailer Portal & SnapOrder, impacting 5,000+ SMBs across APAC; stabilized
Razorpay to 99%+ transaction success rate.
• Spearheaded IRCTC Merchant Android POS App launch, improving operational workflows for 1,000+ caterers;
integrated Cashfree gateway boosting checkout success by 35%.
• Launched POWER-5 e-commerce initiative increasing AOV by 25%; A/B testing strategies improved conversion
rates by 22%.
• Built and maintained 200,000+ SKU catalog, improving product discovery accuracy by 40% for retail users.
• Scaled Axis Bank Digital Dukaan (B2B SaaS) merchant engagement by 150% in 6 months; CRM redesign boosted
lead conversion by 40%.
• Defined PRDs, user stories, and backlog priorities using Agile to align cross-functional teams across engineering, sales,
and operations.
Snapbizz Cloudtech Pvt Ltd | Product Coordinator | Trainee Sep 2019 – Aug 2021
Bangalore, India
• Benchmarked competitor features to enhance pricing & inventory UX; produced client reports contributing to multiple
enterprise deal closures.
• Contributed to backlog grooming, sprint planning, and developed dashboards for product and financial performance
tracking.
CORE SKILLS & TECHNOLOGIES
Product Product Lifecycle Management, Roadmap Planning, Go-to-Market Strategy, PRD Writing,
User Stories, A/B Testing, Voice of Customer, Agile/Scrum, Backlog Prioritization, KPI Definition
Technical SQL, AWS, REST APIs (Postman), GitHub, Figma (Wireframing & UX), Mobile App (Android POS)
Analytics Data Analysis, Performance Monitoring, Revenue & GM Tracking, Trend Identification, AI Tools
(Google AI Studio, Perplexity, Claude, Notion AI, Gamma)
Business Stakeholder Management, Cross-functional Collaboration, Sales Enablement, CRM,
Financial Acumen, Cost Optimization, Market Research
Tools Jira, Confluence, Figma, Postman, SQL, DBeaver, Freshdesk, Zoho Desk, Canva, MS Excel
EDUCATION
S.G. Balekundri Institute of Technology | B.E., Computer Science & Engineering 2014 – 2018
KLE Polytechnic | Diploma, Computer Science 2010 – 2013
[REDACTED] [REDACTED]
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